About This Course
ChatGPT. Copilot. Gemini. These and other generative AI tools (a type of artificial intelligence that can produce text, images, video and audio content) are dominating the headlines. And for good reason. Generative AI has already redefined how businesses work, innovate and solve problems.
In this course, we’ll dive into generative AI and explore how it’s reshaping the business landscape, from marketing and communications fields to human resources and legal issues. You’ll examine AI ethical considerations and potential risks, learn prompt engineering and use generative AI applications to create content for many business needs.
We’ll also delve into AI agents, automated workflows and vibe-coding — using simple prompts to build apps or tools with no coding required. You’ll walk away with hands-on experience, insights and a portfolio of real AI projects that showcase your skills.
Designed For
Anyone looking to use generative AI to enhance productivity in a business setting.
What You’ll Learn
How to use popular generative AI tools responsibly, including leveraging their capabilities to accomplish various tasks while mitigating risks
How to craft the most effective prompts for a variety of business tasks and adapt processes
Tips for evaluating generative AI applications, selecting the right one for projects and using AI analytics for decision making
Strategies to define and create AI-driven automated workflows
Ways to build websites, apps and other services using popular no-code tools
Get Hands-On Experience
Use AI tools such as ChatGPT, Copilot or Gemini to generate logo designs or newsletter content
Build websites, apps and other services using Lovable and design automated workflows with tools like n8n and Zapier
Develop a comprehensive strategy for integrating generative AI into a business process
Earn a Digital Badge
After successfully completing this course, you can claim a digital achievement badge that can be shared on LinkedIn and other social media sites. Learn more about digital badges.
This program is intended for professional development and is not designed to meet educational requirements for professional licensure or certification.
